Nielsen & Social Media
With the current release of Fall 2018 audience estimates, we feel it’s a good time to review Nielsen data and social media sites (Facebook, Instagram, Twitter, etc.). The rule is:
Broadcasters are not to discuss Nielsen, radio ratings, PPM, or survey diaries on social networking sites.
This includes retweeting and re-posting from other parties.
Click on this link to a Nielsen PDF entitled: “RADIO BROADCASTER SOCIAL MEDIA DO’S & DON’TS”
This is Nielsen policy. For additional information, contact: Nick Freeling, firstname.lastname@example.org; 667-786-4550.
Other questions? Contact RRC.