(1.24.12)

To our valued ListenerPC clients:

Due to an error we discovered in Arbitron’s mechanical diary file, Fall 2011 ListenerPC data files will only show correct estimates for the Total Market geography.  Since it will take Arbitron some time to reprocess the files, we are  going to go ahead and post the current Fall 2011 LPC files and notify  you when we have replacement files.

For now, Metro, DMA and TSA estimates from ListenerPC are incorrect for Fall 2011. Only Total Market estimates are correct for Fall 2011.  If you want to run Metro, DMA or TSA reports from ListenerPC, you can create a custom  county geography. For this, you will need your market map from the  Arbitron Market Information Report available on the Download Data page.  Once you know which counties comprise your custom geography, follow the  instructions in the Help file of your ListenerPC software.

We apologize for this snag and  thank you for your patience. As soon as we have the revised Fall 2011  market files from Arbitron, we will notify you so you can reinstall your  Fall 2011 data.

(1.18.12)

Click here for Public Radio eRANKS

Click here for Non-Commercial Religious Stations eRANKS

(1.9.12)

Arbitron diary market data will be released from January 9th through February 6th. Follow the Fall 2011 Release Schedule by clicking the “Schedule – Release Schedule – Diary Markets” at the home page.

Top-Line estimates (Persons 12+, M-Su 6a-12m) for subscribing stations in Arbitron’s diary-based markets will be posted under the “Data & Software – Diary Market Topline” link on the home page.

MarketPC survey data will be available for download for Market Focus subscribers by 4 pm ET the same day as the Top-Line estimates are posted. ListenerPC survey data will be accessible online two business days after Top-Line estimates are posted. You must log-in and then click on "Data & Software -- Diary Market Data Pickup." This will take you to the "Download Data" page.

(1.5.12)

Click here for Quarterly & Monthly PPM data ==>>PPM Data

(12.29.11)

RRC's release schedule for Fall 2011 Arbitron data in diary-based markets is available by clicking HERE or you can click on "Release Schedule" on the left side of our home page.

(12.19.11)

FOR STATIONS IN ARBITRON'S DIARY-BASED MARKETS, RRC is once again offering one-hour online review sessions for our ListenerPC and MarketPC software.

ListenerPC software provides you with a thorough view of how listeners use your station and when they tune away to other stations.  You can create custom daypart reports, as well get information about Loyalty and Choice. It's made to work in tandem with your Listener Behavior Report.

MarketPC software puts your station "in the book," effectively showing how your station fits into your market. You can report Ratings, Shares, Cume, AQH, Composition and Time Spent Listening estimates for Arbitron's standard dayparts and demographics.  The Socio-Economic option allows you to report estimates by Education Level, Household Income, Household Size or Presence of Children.  MarketPC reports can be station-specific or rankers that include both commercial and non-commercial stations.

Here are the dates for upcoming online sessions:

ListenerPC:  The last session was Wednesday, December 21st at 2 PM Eastern Time.  More sessions in 2012!

MarketPC:  The last session was Thursday, December 22nd at 2 PM Eastern Time.   More sessions in 2012!

If you can't attend a session, or if a session fills up and is closed to additional attendees, there will be more sessions in the future.

(11.22.11)

This is a complimentary service for our subscribers; it includes an analysis of your station's data and an hour of consultation via WebEx (for a more extensive consultation, hourly rates may apply).  Call 301-774-6686 or send an email message to RRC@RRConline.org to set up your Data Consultation.  Here's how it works:

RRC sets up an online meeting with your organization.
RRC sends you a reminder with the name of your meeting and the meeting password.
RRC sets up a conference call with all meeting attendees.
A few minutes before your scheduled meeting, click on the WebEx link for your meeting and dial the conference call number.
Sit back and relax, learn and enjoy!

(8.31.11)

The streaming internet radio service Pandora is claiming that there were 1.8 billion Listener Hours to its service during the second quarter of 2011 (marketwatch.com).  According to the information RRC has for the fourth quarter of 2010 (13 weeks), there were 2.3 billion Listener Hours to CPB stations.  Digital listening (internet, HD, podcast) could possibly increase this total.

We will update this information for Spring 2011 in October after we receive the national database from Arbitron.


(Source:  P 12+, M-Su 6a-12m, Arbitron NRD which is US geography only, excluding Puerto Rico and non-Nielsen DMA portions of Alaska.)

(12.23.10)

Is it due to the new PPM methodology?

Click here for Public Radio Audience National